Travel

Derision Greets Tourism Australia’s New ‘Philausophy’ Campaign

Tourism Australia

Brenda Miley, founder and director, Let’s Go Surfing, is one of several industry people who will be featured in the campaign. Tourism Australia

Skift Take: After a sad South Australia tourism campaign last month, Tourism Australia’s new “philausophy” campaign is just too much to handle for the local media Down Under.

— Raini Hamdi

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